How many times have you conversed with a super successful beauty pro about how they stay so busy week in and week out, don’t take new clients anymore, and seem to be “living the suite life”? This day and age, the answer is most likely one of two things: 1) I’ve been in this industry for 10+ years or 2) I book so many new clients who find me on social media. If their answer is the latter, your follow up question is probably something along the lines of, “how did you learn how to do that?” Don’t worry - we did some research for you! Below are what we find to be the five most impactful social media marketing platforms that won’t break your piggy bank.
- Hootsuite Academy: Hootsuite Academy offers a variety of social media marketing courses, including a course specifically for small business owners. The course covers topics such as creating a social media strategy, using social media analytics, and managing multiple social media accounts.
- Facebook Blueprint: Facebook Blueprint is a free, online learning platform that offers courses on how to effectively use Facebook and Instagram for business. The courses cover topics such as creating effective ads, building a community, and measuring results.
- Canva Design School: Canva Design School offers a range of design and social media marketing courses, including a course specifically for small businesses. The course covers topics such as creating visually appealing content, creating effective ads, and using social media analytics.
- Sprout Social Academy
- Buffer Social